CAPS Presentation: Another Tool in Your Marketing Arsenal


Are you a CAPS designee – or Certified Aging-in-Place Specialist – looking for a new way to promote this specialized remodeling niche that’s becoming more popular among your boomer customers?  NAHB has a new tool for you: the consumer PowerPoint presentation “Make Your House a Home for a Lifetime.” It’s perfect for presentations at home shows, education sessions and more.

Universal Design (UD) is an approach to design that increases the potential for developing a better quality of life for a wide range of individuals. It is a design process that enables and empowers a diverse population by improving human performance, health and wellness, and social participation (Steinfeld and Maisel, 2012). It creates products, systems, and environments to be as usable as possible by as many people as possible regardless of age, ability or situation.