Universal design needs to cross into mainstream design to service a growing market driven by changing demographics and a socially responsible business world looking for new opportunities.
Universal design has been described as “the design of products and environments to be usable by all people, to the greatest extent possible, without the need for adaptation or specialised design.”
Universal Design (UD) is an approach to design that increases the potential for developing a better quality of life for a wide range of individuals. It is a design process that enables and empowers a diverse population by improving human performance, health and wellness, and social participation (Steinfeld and Maisel, 2012). It creates products, systems, and environments to be as usable as possible by as many people as possible regardless of age, ability or situation.