A loud “bing” sounded as we drove onto the highway access ramp. I didn’t see a message on our car’s screen. Was it my phone or my wife’s? Was it a calendar alert, or did one of us receive a text message? Was it the low battery warning on one of our hearing aids? Was it our home security system? Maybe the car needed an oil change or lost tire pressure? Should we stop in heavy traffic or ignore it?
Your website visitors are just as diverse as the community you serve and to deny them access to the content on your web page is the same as not providing them access to your physical location.
SEVEN YEARS AGO, telecommunications heavyweight Comcast recruited Tom Wlodkowski to make the company’s services more accessible to people with disabilities.
Domino’s is facing backlash against its non-inclusive website. Sigma’s Hilary Stephenson shares top tips on managing user experience for customers with ranging abilities so SMEs can lead the charge where larger organisations may fall short.
Universal Design (UD) is an approach to design that increases the potential for developing a better quality of life for a wide range of individuals. It is a design process that enables and empowers a diverse population by improving human performance, health and wellness, and social participation (Steinfeld and Maisel, 2012). It creates products, systems, and environments to be as usable as possible by as many people as possible regardless of age, ability or situation.