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Empathy in Design and Accessibility

man wearing googles using a mac laptop

I am an accessibility tester & consultant at IBM, and I also happen to be a person with low-vision (I can see some, but not much) who uses technology. I am also all-too familiar with the “pain” of getting mostly through an online order, only to discover a “submit” button that’s not visible.

Good UX Is Good Business: How To Reap Its Benefits

Person using atm and mobile device

User experience (UX) design focuses on enhancing user satisfaction by improving how we interact with the websites, applications and devices in our lives. In other words, UX makes complex things easy to use. While the term “UX” is relatively new, the concept of user-friendly design has been around for generations. “Good design is good business,” the […]

Effective UX Design for Healthcare wearables

Variety of Fitness Bands

With the rapid development and evolvement of technology, wearable devices are next in line to create a trend. Simultaneously, getting fit and leading a healthy lifestyle is another trend that is taking over the current generation. Putting the two together, creating a wearable device for healthcare is something that will take lead in the coming […]

Beyond ALT Text: Making the Web Easy to Use for Users With Disabilities

close up image of hands of an elderly person on a laptop keyboard

Nielsen Norman Group (NNG) is a consulting and research firm, specializing in user experience and usability. NNG conducts research on design trends around the world, across industries, companies, and user types. They have a number of publications that provide simple design guidelines that anyone can follow to improve user experience and usability, including reports on […]