Rob Imrie has been awarded a three year Advanced Investigator Grant from the European Research Council, to the value of €853,000, to investigate the role and relevance of universal design. The research is a collaboration between Goldsmiths, University of London and the Open University.
Universal Design (UD) is an approach to design that increases the potential for developing a better quality of life for a wide range of individuals. It is a design process that enables and empowers a diverse population by improving human performance, health and wellness, and social participation (Steinfeld and Maisel, 2012). It creates products, systems, and environments to be as usable as possible by as many people as possible regardless of age, ability or situation.